SUMMER SCHOOL COURSE DETAILS

Course Name: Certificate in Festival & Cultural Event Management

Course Code: LSSCFCEM010724

Start Date: Monday 1 July 2024

Duration: 5 days (Monday to Friday)

Course Hours: 10am - 4pm

Location: Venues at ExCeL London, Royal Victoria Dock, London E16 1XL

Certificate: Certificate in Festival & Cultural Event Management

COURSE SUMMARY

nterested in a career planning Festivals and Cultural Events where no two days are the same? If you love to organise people and logistics, have good planning skills, excel at problem solving and love variety and creativity in your work, then a career in festivals and cultural event management may be ideal for you.

Practical event training will provide you with the skills and knowledge you need to plan and deliver an event from start to finish.

We offer an interactive, immersion experience within London's premier event environment in venues on the ExCeL London campus, where you will learn from Industry, within Industry.

Plus, site tours to other prominent festival and cultural event locations and venues provide comparable experiences as London's event scene becomes our extended campus, and we provide the opportunity to experience what life as an event manager involves.

Whether you are looking for the foundation skills and knowledge you need for a career change into festival and cultural event management, or you are in an event role and want to ensure you have solid foundations to succeed and progress within the industry, then the Certificate in Festivals and Cultural Event Management is the ideal programme

Certificate in Festival and Cultural Event Management

Name: Certificate in Festival and Cultural Event Management
SKU: LSSCFCEM010724

SKU: LSSCFCEM010724

£1,350.00

Quantity

This festival and culural event management London course is ideal for those who:

Require the foundation skills and knowledge needed to make a career change into the festival and cultural event industry

Plan and deliver festivals and cultural events for their organisation or community and wish to ensure they are using a structured methodology and can meet industry standards

Those holding entry level event positions and wishing to enhance their knowledge and skills in order to progress.

Would like to gain a range of event planning skills to broaden their opportunties within the event industry.

Have overseas experience or qualifications and wish to add an English qualification to their resume or portfolio.
Students studying the Festival and Cultural Event Management Course will benefit from the following:

Face-to-face training provides the ideal opportunity for interaction with your Facilitator

Expert tuition from industry professionals

Small groups with strictly limited numbers provide a unique experience

Become part of our Alumni and receive updates on volunteering, internship, work experience and employment opportunities from our extensive event industry network

Site visits to London event venues & locations

Our host venues are located on one of Europe's premier event venue campuses and the environment is highly conducive to your event planning studies.

Enjoy learning from interactions with your fellow students who bring different perspectives and experiences to the classroom sessions.

And last but not least! You'll be gaining experience in one of the world's most famous cities. London is renowned for innovation and staging amazing festivals and cultural events
During your Festival and Cultural Event Management London Course you will study the following topics:

The Festival and Cultural Event Industry

Defining festivals and cultural events

The role of an event manager for festivals and cultural events

Industry working conditions and work ethics

Aptitude for event planning

Developing and updating knowledge and skills

Festival and cultural event associations and organisations

Finding and progressing in festival and cultural event careers

Festival and cultural event trends

Festival and Cultural Event Feasibility

Feasibility factors for festivals and cultural events

Establishing event goals and objectives

Setting criteria for event success

Identify required resources

Applicable legalities and permissions

Cultural Policy and Planning

Definitions of national and local cultural policies and frameworks

Influence of policy on the practices applied by cultural events managers.

WHS and Risk Assessments

Preparing a risk assessments

Contingency planning

Health and safety considerations

Planning for the weather

Identifying when emergency services are required and planning for emergency service requirements

Festival and Cultural Event Components

Entertainment and attractions

Headline acts

Enhancing the visitor experience

Understanding the basics of curating and exhibitor requirements

When accommocation is required - hotel, hostel, camping sites

Venues and locations

Conducting venue and location research

Securing venues and locations

Attending viewings - what to look for, what to ask

Conducting viewings - what to showcase

Outdoor locations and temporary structures

Creating outdoor event "footprints"and allowing for "flow"

Creating spaces for exhibits, performances or visitor experiences

Festival and Cultural Event Planning and Coordination

Setting dates - what to consider

Creating planning timelines

Working with checklists

Developing itineraries, run sheets, function sheets and event programmes

Developing and managing budgets

Event management systems

Technology for event management

Crowd and queue management

Planning and managing traffic and parking

Site security

Managing VIP and celebrity requirements (perfomers or attendees)

Event managers responsiblities during:

Event build-up

Event opening - your role "on-the-day"

Event break-down

Post event activities

Coordinating Services for Festival and Cultural Events

Types of festival and cultural event suppliers

Sourcing and selecting suppliers

Basics of contracting

Coordinating and monitoring supplier activities

Promoting Festivals and Cultural Events

Online presence

Social media

Traditional marketing

Ticketing and registration

Festival and Cultural Event evaluation

Measuring festival and cultural event sucess

Capturing customer and stakeholder feedback

Making recommendations for future event improvements

Relationship Management

Who are the major stakeholders in Festival and Cultural events

Effective stakeholder communication

Working with clients

Approaches to resolving conflict
Your Event Management Course fees include:

5-days tuition

Free Wi-Fi in the main training venue

Tea/Coffee in the main training venue

Event Venue site visits

Access to useful digital event management course resources on completion of your course

Certificate in Event Management from The Event School London
The following entry requirements apply:

Minimum age: 18

Competent English language skills (comprehension and spoken)
We host our courses in venues on the ExCeL London campus.

We utilise the well-appointed conference and meeting facilities at ExCeL's training & meeting centre or within the on-campus hotels, all within minutes of the main ExCeL Exhibition & Convention Centre, Royal Victoria Dock, London E16 1XL. Closest station: Custom House for ExCeL DLR

For example, venues can inclue CentrEd at ExCeL, Novotel London ExCeL, The Good Hotel or Aloft ExCeL London. Specific venue details are provided with your course joining instructions.

The ExCeL London campus offers a unique event destination with on-site international hotels, restaurants, cafes and bars and dock-side water sports as well as the ExCeL London premier exhibition and convention centre.

ExCeL London has staged a diverse range of consumer and trade shows and expos including London Boat Show, Unleash Conference and Expo, World Travel Market, Hotelympia, Salon International, SportsPro Live, Grand Designs Live, The Business Show, Facilities Show, Restaurant Tech, Skills London and more. ExCeL has significant expertise in hosting major exhibitions and events and is also home to London's International Convention Centre (ICC)

Visit ExCeL London
One of the benefits of your festival and cultural event management course is the knowledge you gain from site tours to event venues and locations. We provide the opportunity to see what life as an festival and cultural event manager entails when conducting site inspections at popular London locations.

Past course students have undertaken site tours of some of London's premier event venues including the event spaces at:

ExCeL London,

The Crystal,

Wimbledon,

London (Olympic) Stadium,

The ArcelorMittal Orbit,

Queen Elizabeth Olympic Park,

London Aquatic Centre,

Tower Bridge,

The Ritz London,

Queens House,

Cutty Sark

The Orangery at Kensington Palace

The Savoy

The Wallace Collection

Novotel London ExCeL

Sunborn Yacht Hotel

CentrEd

Old Marylebone Town Hall

Silver Sturgeon

LONDON SUMMER SCHOOLS

Professional, Academic and Career Development

Certificate in Festival and Cultural Event Management

IDEAL FOR

HIGHLIGHTS

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ENTRY REQUIREMENTS

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SITE TOURS